When Michele and I buy paper towels, what we get depends on where we are. If we are at Whole Foods, we will get some something like Seventh Generation which advertise that they are 100% recycled paper and 100% unbleached. If we are at Safeway, we will get something like Bounty which just touts their soaking up power.
But, when we get home, both choices seem wrong. The Bounty and their ilk are made from virgin forests and bleach, so we are wrong there. But the perforations allow us to use half sheets so we use alot less. The Seventh Generation paper towels are perforated so we can only use full sheets (unless somebody wanted to use scissors to cut the sheets). So they may be made in a way that has less impact, but using them uses almost double the paper.